Hip-hop newcomer Cam Thomas is from the United Kingdom, and his music combines elements of’storytelling’ rap with the melodic vocal delivery of contemporary artists. Cam’s style, flows, and rhyme schemes are inspired more by the US hip-hop stars that soundtracked his days and nights as a teenager gracing the hardwood basketball courts of Milton Keynes. This is despite the fact that Cam came up during a time when Grime and Drill were at the forefront of the UK rap scene.
Cam’s highly awaited full-length debut album, “Redshirt”, will be released on May 5, 2023, and Heisman is the second single from the album. This powerful new song is a rousing tribute to endurance and drive in the style of UK rap, showcasing Cam’s lyrical and linguistic abilities. The song explores various ideas, including the desire for financial success, the value of following one’s own path, and the tenacity needed to triumph over hardship.
He believes that the song’s chorus, which alludes to the Heisman Trophy’s winning title, would serve as a forceful, gritty reminder to the listener of the significance of being loyal to oneself and never losing sight of one’s ambitions.
Wordplay, Viper, 9Bills, Vibe Rating, and BBC Introducing have all praised Cam’s prior releases, and his tune Swinger’s Club was even featured as BBC Introducing’s ‘Step Up’ Artist of the week, earning him spot plays on BBC 1Xtra.
Live, he brings an undeniable intensity to the stage that has captivated audiences in and around London, from his native Milton Keynes to the O2 Academy Islington and Brixton Jamm.
