Cairo-born, New York-based artist Felukah makes her debut on the wing with her first offering of the year ‘PSA.’
With two solid projects Citadel LP and her sophomore album Dream 23 under her belt, Felukah’s creativity and musical talent are clear to see. Her ability to switch between Arabic and English has allowed her to hone out a completely unique sound, something reflected by her unique personality and work ethic.
The new single “PSA” sees Felukah exploring a different creative direction to previous releases. Teaming up with producer Mostafa Zaghloul, the pair have delved into a new sonic direction, one that incorporates elements of R&B alongside hip hop sounds. It’s a song reminiscent of artists like Doja Cat and SZA, a song with a strong message of empowerment.
‘“PSA”’ or Push that Sh*t Away is about selectivity and the power choice gives you”, explains Felukah. “By choosing what to indulge in and what to avoid, we get better at magnetism. Laws of attraction begin acting in your favor, empowering you and calling just what you need into your orbit. As the first release off my upcoming EP, this song marks the beginning of a step in a different direction. An elevated pursuit for another planet”.
While we wait for Felukah’s new EP coming later in the year, take in “PSA’ below and connect with her on Twitter…
