Last night, British rap icon Giggs, affectionately known as The Landlord, brought the festive magic to London with his third annual Giggsmass celebration. Held at the breathtaking Old Royal Navy College, the star-studded event embraced a Beauty & The Beast-inspired theme, delivering an unforgettable night of British culture, creativity, and holiday cheer.
Guests were whisked away in true fairy-tale fashion, arriving by boat from Westminster to a venue that had been reimagined into a magical wonderland. The evening began in the Queen Mary Undercroft, which was transformed into a Narnia-like setting complete with The Ripley Tunnel resembling C.S. Lewis’ famed wardrobe. Attendees were greeted with flowing champagne and signature Au Vodka cocktails while exploring an enchanting adidas Santa’s Grotto—a nod to Giggs’ signature style and collaborative flair.
The celebration continued with a regal Caribbean feast in the stunning Painted Hall, where the fusion of Beauty & The Beast elegance met a touch of cosmic wonder, courtesy of a massive Mars installation by artist Luke Jerram. Jerk chicken under a hovering planet made for a surreal and majestic dining experience. The night’s highlights included a surprise live performance of ‘Nothing Like This’ by soul legend Omar and mind-bending magic tricks from world-famous illusionist Dynamo.
The Green Carpet & Star-Studded Guest List
The green carpet dazzled with flamboyant ensembles inspired by the fairy-tale theme, with Giggs’ close circle of musicians, actors, and creatives showcasing their best looks. Notably, Lyle & Scott, a brand celebrated for its British heritage, dressed everyone from catering teams to security staff, seamlessly merging luxury with street culture.
The exclusive guest list was a testament to Giggs’ influence, featuring a who’s-who of UK talent:
- Musicians: Krept & Konan, Ghetts, JME, Wretch 32, Lethal Bizzle, K-Trap, Pa Salieu, Michael Dapaah, NSG, and Big Narstie.
- Broadcasters and Actors: Julie Adenuga, Snoochie Shy, Harry Pinero, Joelah Noble, Elarica Gallacher, and Ade Adepitan.
- Fashion and Creatives: Chet Lo, Rose Cartwright, and Rapman.
- Special Guests: Swizz Beatz, Castillo, Marc Jaque Burton, and Toni Tone.
Giving Back for the Holidays
Beyond the glamour, Giggsmass brought a heartfelt touch to the holiday season. Guests arrived with toys to be donated to the UK charity KidsOut, spreading joy to children in need and underscoring the event’s commitment to community and giving back.
A Tradition of Excellence
Giggs has solidified Giggsmass as a year-end tradition that transcends music. It celebrates British arts, culture, and excellence while fostering community and festive spirit. With its enchanting themes, immersive experiences, and philanthropic focus, Giggsmass continues to raise the bar for holiday celebrations.
The Beauty & The Beast-themed event was nothing short of magical, affirming once again that The Landlord knows how to host a night to remember.
Photos by
@EljayBriss
@laythi.studios
