J-Key Releases New Single & Video ‘Early’: Watch

After making a name for himself on his Nippsey Hussle collaboration, J-Key is back with his latest single ‘Early’ accompanied by a music video directed by Justin Frick & Gage Sohler.

Breathing new life into the scene following a five-year hiatus to revamp his sound, J-Key marries crisp rhythms over stellar production. ‘Early’ boasts a trap-fuelled beat, with facets of hip-hop. Led by J-Key’s witty lyricism, leveled with melodic synths, and a cutting edge instrumental with heavy bass, it creates the perfectly off-kilter sound.

On the single’s concept, J-Key explains “Early is an intro to my character. A fun song. With hard-hitting punchlines and street lyrics.”

A successful artist in his own right. J-Key has quickly become one of the most desired artists in the Pacific Northwest. Known for his lyricism and high-energy performances on stage. He’s graced the stage with artists from YG to 2Chainz among others. You can catch his lyrical capabilities on his Instagram every week with his segment ‘Freestyle Fridays’.

Take in the new visual to ‘Early’ above…

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