North London rapper Krillz, the newest addition to Parlaphone’s roster, has just dropped his summertime smash, “Boujee.”
Since releasing Dubai in 2022, the 18-year-old rapper has made quite an effect. The album has had more than 2 million organic streams, and his most popular song, “Top G,” has received more than 7 million.
Krillz is a member of the pioneering generation of drill artists; he was born and reared in Islington, North London. In 2017, Krillz started checking out drill artists like Headie One, RV, and 410. In his music videos, he often uses his choice of clothing to hint to the tone of the song: if he’s wearing yellow, the listener may assume the song will be upbeat, while if he’s wearing red, the listener can assume the song will be emotional.
With the official video shot by DON PROD (Tion Wayne, Pa Salieu, and Nines), his latest single “Boujee” is poised to become the viral bop of the summer. The high-energy visuals tell the story of Krillz being pursued by an eager lady for his material assets, with his boys also there to have his back.
With almost half a million views on a fake social media account, this summery, upbeat music is sure to catapult Krillz to stardom. Its high-energy lyrics and brass trumpet sound make it a good candidate to dominate summertime DJ sets and concert stages.
Krillz isn’t afraid to switch things up sonically, but his many influences all stem from a desire to inspire positive change in his life and the lives of others around him.