Nigerian rap heavyweight ODUMODUBLVCK is back with the official video for “Pity This Boy”, featuring Afrofusion star Victony. The single—taken from his chart-topping mixtape The Machine Is Coming—has already peaked at No. 2 on the UK Official Afrobeats Chart, and continues to rise across DSPs.
Directed by The Alien, the striking new visuals arrive following ODUMODUBLVCK’s explosive City Splash Festival set and recent run of high-profile collabs with Davido, Rema, Tiwa Savage, and Headie One.
Watch the video and stream “Pity This Boy” now — a defining moment from one of the most exciting voices in global rap.