‘No Regrets’ is the first single taken from B Joux‘s debut album, ‘Lost Time’. It is an intense song about living in the moment – infused with drill and trap influences with a catchy hook and off-kilter production makes it an infectious record with great potential. A fan favourite since the release of the project, No Regrets fits perfectly with the title of the album as B Joux raps about not looking back at past events but continuing to strive for better. The video directed by himself and Amanda Marie Rose is an artistic depiction of B Joux’s return to his best, as he regains control of his own lane with a new sound and energy.
Cut from the same mould of diverse creative such as Donald Glover, Jamie foxx and A$AP Rocky, B Joux is a visual composer that creates his own concepts for videos and uses his diversity as fuel for his growth and development. He is a resourceful artist that has a headline show under his belt; organised by his own team, and has opened for artists such as Section Boyz and Big Zuu.
‘Lost Time’ makes reference to the idea for a need for change, a need to recoup for a period of time that he feels he has lost. The new evolved sounds have developed in the studio are a reflection of that, ranging from smooth soul and electric hip hop to hard trap base-lines and uk drill drum patterns.
