Nigerian born Toronto based artist Shopé, drops off a new video for his afro inspired track “Rikiki.”
Rikiki is a single taken from his recently released album which also serves as the title to the album “RIKKI.” Blending hip-hop and afrobeat sonically, Shopé has created a dynamic sound with Rikiki, layering his smooth style of rap with an energetic instrumental.
To bring the track to life Shopé as decided to bless fans with an amazing visual treatment bringing the lyrics on the track to life. The colourful visual shows off Shopé’s style in a room with beautiful ladies while he raps in English and his mother tongue Yoruba.
Watch above…
Here, Shopé describes the meaning and the message behind ‘RIKIKI’:
“As I continue to dive deeper into synchronizing both sides of my cultural identity, my strength and confidence grow. My heart for Africa grows by the day, without diminishing my love for Canada, a country that embraced my family and has afforded us many opportunities, not the least of which was the 2019 CBC Searchlight win. RIKIKI is my contribution to bridging my western identity with the motherland. It is a project for those in the African diaspora. Although a self-coined term, the song (and eponymously titled EP) is an expression of a fierce, deep-rooted confidence that took me so long to develop. Simply put, ‘Rikiki’ is meant to communicate confidence, courage, boldness…not caring what others are doing/thinking/saying about you. Simply being strong enough to be you.”
